{"id":2455,"date":"2021-11-20T01:44:14","date_gmt":"2021-11-20T01:44:14","guid":{"rendered":"http:\/\/demo.uix.store\/sober\/?p=1"},"modified":"2021-12-23T13:33:01","modified_gmt":"2021-12-23T13:33:01","slug":"brazils-bundchen-buys-stake-in-ambipar-becomes-brand-ambassador","status":"publish","type":"post","link":"https:\/\/ambipar.com\/creditosdereciclagem\/brazils-bundchen-buys-stake-in-ambipar-becomes-brand-ambassador\/","title":{"rendered":"Brazil\u2019s B\u00fcndchen buys stake in Ambipar, becomes brand ambassador"},"content":{"rendered":"<p class=\"wp-block-paragraph\">SAO PAULO, July 27 (Reuters) \u2013 Brazilian supermodel Gisele B\u00fcndchen, known internationally for her environmental activism, became a shareholder of Ambipar&nbsp;<a href=\"https:\/\/www.reuters.com\/companies\/AMBP3.SA\" target=\"_blank\" rel=\"noreferrer noopener\">(AMBP3.SA)<\/a>, a Brazilian environmental services firm that went public last year, the company said on Tuesday.<\/p><p class=\"wp-block-paragraph\">The Brazilian model was also tapped as Ambipar\u2019s brand ambassador and will join the company\u2019 sustainability committee, it said in a statement.<\/p><p class=\"wp-block-paragraph\">Ambipar did not disclose the value of B\u00fcndchen\u2019s stake in the company.<\/p><p class=\"wp-block-paragraph\">The company said naming the model as a brand ambassador was a move it had been considering since September of last year, two months after listing shares on the Brazilian stock market.<\/p><p class=\"wp-block-paragraph\">\u201cFrom that moment, a idea mobilized the firm: to invite Gisele B\u00fcndchen to be brand ambassador,\u201d the statement said. \u201cAs a Brazilian model, she is recognized for her long standing environmental activism, exactly like the company.\u201d<\/p><p class=\"wp-block-paragraph\">B\u00fcndchen, who has been a critic of environmental policies of right-wing President Jair Bolsonaro, embraced Ambipar\u2019s mandate.<\/p><p class=\"wp-block-paragraph\">\u201cI didn\u2019t know Ambipar and I was impressed by the vision of T\u00e9rcio Borlenghi Junior, founder of the company,\u201d the statement quoted her as saying. \u201cFor 25 years [Ambipar] has been reusing and valuing waste that would turn into garbage and end up in landfills, rivers and oceans, giving them a new use,\u201d she said.<\/p><ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.reuters.com\/business\/sustainable-business\/brazils-bndchen-buys-stake-ambipar-becomes-brand-ambassador-2021-07-27\/\">Click to see this article in full.<\/a><\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>SAO PAULO, July 27 (Reuters) \u2013 Brazilian supermodel Gisele B\u00fcndchen, known internationally for her environmental activism, became a shareholder of Ambipar&nbsp;(AMBP3.SA), a Brazilian environmental services firm that went public last&hellip;<\/p>\n","protected":false},"author":1,"featured_media":3257,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[94],"class_list":["post-2455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inspiration","tag-sustainable-business"],"_links":{"self":[{"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/posts\/2455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/comments?post=2455"}],"version-history":[{"count":4,"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/posts\/2455\/revisions"}],"predecessor-version":[{"id":3260,"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/posts\/2455\/revisions\/3260"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/media\/3257"}],"wp:attachment":[{"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/media?parent=2455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/categories?post=2455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ambipar.com\/creditosdereciclagem\/wp-json\/wp\/v2\/tags?post=2455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}